Introduction Bulk SMS Technology is a powerful service that lets businesses in Nepal send mass text messages to many people at once. This technology helps companies communicate with customers, send marketing messages, and deliver important notifications efficiently. For organizations needing high-volume solutions, bulk SMS ensures instant delivery even during peak seasons like festive campaigns.   How Bulk SMS Gateways Work A bulk SMS gateway works as a bridge between businesses and telecom operators. Companies can send messages through websites, apps, or custom software. The gateway ensures messages reach recipients quickly and provides tracking features so businesses can see delivery results. Platforms like Sparrow SMS simplify integration via APIs for automated workflows.   Types of SMS Messages 1. Transactional SMS Includes important alerts like banking updates and verification codes, which can be sent anytime. Educational institutions use this for exam notifications, while banks rely on SMS authentication for secure OTPs. 2. Promotional SMS Contains marketing offers and discounts but must follow rules about when they can be sent. Retailers maximize impact through holiday SMS strategies, ensuring promotions align with festivals. 3. Verification SMS Helps secure accounts with one-time passwords. This method is critical for secure logins in banking and e-commerce platforms. 4. Custom SMS Solutions Designed for industry-specific needs like education alerts or API-driven workflows for enterprises.   Technical Requirements To use bulk SMS in Nepal, companies need to meet requirements like Nepal Telecom Authority compliance. Technical integration through SMS APIs allows seamless connectivity, while pre-approved sender IDs build brand recognition.   Benefits for Businesses Bulk SMS offers cost-effectiveness compared to traditional ads, 98% open rates, and reach even in areas with poor internet. Schools use it for result announcements, while hospitals automate appointment reminders. To maximize marketing potential, businesses can explore this detailed guide on SMS marketing best practices.   Conclusion  Ready to transform your business communication? Trust Sparrow SMS, Nepal’s leader in enterprise messaging. Explore our API solutions or launch festive campaigns with 99.9% delivery rates. Contact us today!