Promotional SMS is a powerful SMS marketing tool businesses use to send sales-oriented messages directly to a list of opted-in subscribers. Unlike other forms of SMS, its primary goal is to drive sales, boost customer engagement, and build brand awareness through offers, discounts, and other marketing-focused communications. It is a core component of any effective […]
Informational SMS are one-way messages sent by businesses to provide customers with valuable, non-promotional updates. These timely alerts are designed to keep people informed and enhance their experience, building trust and engagement without directly selling a product or service. The core purpose is to deliver essential information that a customer needs or expects. What are […]
The Challenge with Traditional School Communication Are you having difficulty reaching parents and students with important messages? Many schools encounter challenges because they continue to use traditional communications. Things like exam schedules, fee deadlines, and holiday notices often get muddled or lost in congested WhatsApp groups, unopened email chains, or paper circulars that never make […]
Connecting with customers throughout the year is key, but the festive season offers a unique opportunity to show them you care beyond a simple sale. Many leading brands send festival wishes to their customers, a gesture that builds loyalty and shows genuine appreciation. One of the most effective ways to do this is by using […]
Activating a bulk SMS service in Nepal begins with identifying the right provider for your specific needs. The most critical first step is to research and select the best bulk SMS service provider that aligns with your communication goals. A highly-regarded option to consider is Sparrow SMS. You can contact their team directly at 980-2005007 or sign up […]
As Nepal prepares for the vibrant festivities of Dashain and Tihar, businesses across all sectors are looking for effective ways to connect with their customers. From e-commerce and finance to education and software companies, the festive season is a prime opportunity for engagement. While social media and email are popular channels, SMS marketing offers a […]
The Heart of Enterprise Communication in Nepal For 15 years, Sparrow SMS has been the engine behind business communication in Nepal. From a simple solution to a common problem, it has evolved into a powerful messaging platform terminating over 36 million messages every month. Today, Sparrow SMS is integral to the operations of more than 8,000 businesses across […]
Yes, you absolutely can send 2-way messages using Sparrow SMS Bulk SMS Service. This functionality is enabled through the Pull Bulk SMS service, a powerful tool for creating interactive campaigns in Nepal, including SMS voting, results publication, and automated responses. Two Ways of Sending SMS Understanding the distinction between push and pull messaging is key to leveraging […]
When exploring business communication solutions, many companies find themselves comparing different messaging approaches. Two popular options that often create confusion are SMS API and bulk SMS platform solutions. While both enable businesses to reach customers through text messaging, they serve distinctly different purposes and operate through unique methodologies. Understanding these differences becomes crucial when selecting the right […]
Your competitor just sent the perfect offer to your customers at 6 PM. You? Still planning to send yours manually tomorrow morning when everyone’s forgotten about their shopping plans. That’s the difference between businesses that grow and those that wonder why SMS marketing “doesn’t work.” Scheduling SMS campaigns isn’t just convenient – it’s survival. Why […]