Let’s be honest, WhatsApp is where your customers actually are. Not in their email inbox, not on a brand app they downloaded once and forgot about. With open rates of 98%, it’s no surprise that businesses of every size are trying to figure out how to use it for bulk messaging. But here’s the catch: […]
What is the 24-Hour Rule for WhatsApp Business? – Sparrow SMS By the Sparrow SMS Team — Meta Technologies Partner in WhatsApp Business API from Nepal. With hundreds of businesses registered under various sectors such as banks, e-commerce sites, logistics firms, and health centers, our experts have had plenty of real-life experience dealing with businesses’ […]
What is WhatsApp Business API and Its Benefits in 2026 | Sparrow SMS Your customer placed an order at 11 PM. They’re anxious. They want confirmation — right now, not tomorrow morning when your support team clocks in. Meanwhile, a competitor who set up WhatsApp Business API six months ago? Their automated message already landed: […]
Are you using WhatsApp to connect with your customers? If so, get ready for a big change and it’s fantastic news. Meta is updating the WhatsApp Business pricing model, and the new rules are designed to do one simple thing: reward you for providing excellent customer service. The One Golden Rule to Remember To understand this […]